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Latest Stories

Mendisone

Mendisone

Mendisone See Project An exercise in Brand Architecture and unity for respected Sri Lankan Shipping, vacations and Logistics companies.   The story Helanka Vacations, Prudential Shipping, and Premium Logistics were separate companies under the ownership of...

Rasamusu

Rasamusu

Rasamusu See Project The story There was a misconception settling in the South Asian market that Maggi was unhealthy for consumption due to harmful ingredients. AS a result, Maggi Rasamusu was beginning to lose share to...

Tetos

Tetos

TETOS See Project The story Tetos by CBL is a potato snack made using real potato. With only a few pieces of comprehensive communication done for this snack, there was a need to reiterate its presence...

Softlogic Invest

Softlogic Invest

Softlogic Invest – This could be you See Project The Story Softlogic Invest, the asset management arm of the Softlogic Group was out to redefine the investment culture of Sri Lanka. The Goal To soar as...

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